Microsoft Launched MSN China

Filed in: Microsoft, Web — May 27th, 2005

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MSN LogoMicrosoft launched MSN China, a Chinese-language web portal, to tap deeper into the world’s second-largest internet market.

The portal will be run through Shanghai MSN, a joint venture Microsoft established with government-operated Chinese firm Shanghai Alliance.

Microsoft has said the portal will offer more communication, information and content than available through the MSN services, such as Hotmail and Messenger, it already runs in China.

[ Read | MSN China ]

Thought:
I am not MSN portal user, in fact, I do not use any web portal. :P However, I am quite surprised that Microsoft is so late to enter China web portal market. As far as I know, Yahoo! entered China years ago. See the Yahoo! World.

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