Blogging Becomes A Corporate Job
Filed in: Weblog — June 1st, 2005
In its short lifespan, blogging has largely been a freewheeling exercise in online self-expression. Now it is also becoming a corporate job.
A small but growing number of businesses are hiring people to write blogs, otherwise known as Web logs, or frequently updated online journals. Companies are looking for candidates who can write in a conversational style about timely topics that would appeal to customers, clients and potential recruits.
The new position, with an annual salary between $40,000 and $55,000, opened in April. Prior blogging experience isn’t necessary, Mr. Goodman says. “We’re looking for candidates who are good at expressing themselves. What they write doesn’t have to be perfect. It needs to be conversational and should translate our feelings to the community.”
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Thought:
Erm… I am going to ask my boss and managers to blog in the company website as well.


