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Have Your Ads Kill Your Site?

Filed in: Make Money Online — July 9th, 2005

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Initially, this was a comment reply to Danny Foo’s Web Designers Commandment but I think I should post here to let more people know.

Have Google Adsense at your site? How many ads do you put? As many as possible (3 ads block, 1 search, 1 ad links) ?

For your information, more ads does not equal to more money. Putting ads in every corner of your site may not get your expected result. Instead, have less ads(with good position and layout) will generate more revenue, than you ever thought.

Remember, content is the king. If your site does not have good content, you will not get visitors, which also means no profit. Don’t let the profit blurred your main purpose of keeping a blog.

Thought:
Maybe I am not the right person to write this(since you see quite a number of ads in this site), but I always try to balance between content and ads. I am not sure about other bloggers, but the advertisement revenue does motivated me to create better content for my readers.

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  • wellsaid liewcf. wellsaid. "content" is the word. it has always been and it always will be. :)
  • Having more Google ads appear will result in lower cost per click and possibly lower click through rate. Ads display on an auction-type system. The highest paying ads generally come first...with too many ads appearing, they will be mostly the cheap ones.
  • Okie, maybe I didn't explain it thoroughly with examples of what I meant.

    If everyone could picture it with me; imagine your blog content on the left. Then with every cranny of a corner or space left which even involves your postings or comments, you try to squeeze an ad in there. That's what I was trying to say about ads killing a website. There are so many placed around because of the assumptions made by these bloggers in gaining more revenue that have them not really bothering when too many ads is really too many. Sometimes we just don't even think about when there's too many ads..

    Cheers.
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