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Have you notice that my blog seldom display blog related ads and the ads are more revelant to the content than yours? Here I share my tip to filter Google Adsense ads for higher click thru rate(CTR).

Google Adsense is contextual ads, it select advertisements based on your website content. Sound cool, but often the selected ads is not related to your content. Well, that’s the limitation of robots. *shrug*

We(I) believe that highly relevant ads will helps to increase CTR(click thru rate), which also means increase your earning.

The common problem for blog site is that Google Adsense always display blog related ads, regardless the content of your blog(e.g.: display blog hosting ads in a food blog).

Google already know the problem, it provides a Competitive Ad Filter (Ads Settings -> Competitive Ad Filter) in Google Adsense.

Google combines advanced technology with editorial staff to ensure the highest quality standards in our ad program, but we recognize that you may not want certain ads, such as your competitors’ ads, to show on your website. Ads that link to sites on your filter list won’t appear on your content pages.

Though the ads are not competitors to us(bloggers), but we can make use of the ads filter to get higher relevant ads, by filter out those blog related ads.

Google has prepared a guide on Competitive Ad Filter for you.

Bonus #1
Thought Google says filtering ads may reduce your earning, don’t be afraid! Google has alot advertisers! Filtering unrelated ads will only bring you more related ads.

Well, when you see no ads displayed, that means you gone too far and it’s time to reduce your filter list.

Bonus #2
When I see an unrelated ad always displayed in my blog, I will filter it out to save the space for other ads.

Proof
My CTR increased by triple(3x) after filtered those $%^& blog ads.

Popularity: 2% [?]

China Hackers are spreading custom encoded .rm media file into Internet. Regardless the media players(e.g.: RealPlayer, WinAmp) you use, your computer is infected secretly once opened the media file.

[ Read (chi) ]

Thought:
Beware! I know many are downloading movies and bittorent files from China. Not sure if the latest antivirus will detect the embedded virus in RealPlayer file or not.

Popularity: 2% [?]

PHILADELPHIA - Doctors who fail the American Board of Surgery written exam are no longer allowed to review their tests privately after one man wrote down the answers to dozens of questions and offered them for sale on the Internet.

The board found out last summer that 86 questions used on its 290-question multiple-choice exam were listed on eBay.

Board officials said it took just a few anonymous e-mail exchanges with the auctioneer to reach the doctor who had obtained the questions.

[ Read ]

Popularity: 1% [?]

The Google PageRank’s green bar is back again, since it disappeared at few days ago.

No PageRank change for any of my sites, anyway.

Popularity: 1% [?]

With its C7 processor, Via Technologies hopes to eliminate its performance credibility gap and allow notebook makers to come out with light notebooks for under $800.

The chip, which will be shown off next week in notebooks at the Computex trade show in Taipei, sports performance roughly in the same neighborhood as that for current notebook chips from Intel and Advanced Micro Devices, according to Via executives.

[ Read ]

About VIA C7 Processor

The new VIA C7 processor is the smallest, lowest power, most efficient and most secure native x86 processor in the world. Built on the advanced VIA CoolStream architecture, the Esther core of the VIA C7 processor is designed to extend the digital lifestyle by combining robust performance of up to 2.0GHz with ultra low power consumption and highly efficient heat dissipation.

[ VIA C7 page ]

Thought:
Though the speed of VIA processor cannot compete with Intel or AMD processors, however, it has its own advantages: longer battery life, less heat, smaller size, and cheaper.

I always want to get a notebook, I don’t mind that it does not play 3D games since all my activities are only surfing, blogging, chatting and listening to online radio. I will consider a budget VIA powered notebook.

Popularity: 2% [?]