How to Make LESS Money with Chitika Premium
Filed in: Adsense Tips, Chitika Tips, Make Money Online — March 3rd, 2010Chitika heavily pushes the Chitika Premium product, does it really make more money than Google AdSense? Read on to find out the simple test result on my own blog.
Info: Chitika Premium search target advertisements which can work together with Google AdSense. Sign up here.
AdSense vs. Chitika Premium
I was using the combination of Chitika Premium (450×90) and Google AdSense large rectangle (336×280) under the blog post title.
The combination seems ok but the earning is not up to my expectation.
With Chitika’s recommendation, I applied the super large Chitika Premium MEGA unit (550×250) just right below the page header. The Chitika earning had a boost but greatly affect the AdSense earning…
OK. How about not apply Chitika Premium at all?

As soon as I removed the Chitika Premium from my blog, the AdSense earning had a boost and the total is even more than the previous combination of “Chitika Premium + Google AdSense”!
What I learned from the test?
Most of my blog traffic comes from search engines and Chitika Premium should work well. However, the Chitika CPM is lower than Google AdSense. Therefore, even with the BIG Chitika Premium MEGA unit (high click-thru-rate), the earning is still lower than Google AdSense.
So, Chitika Premium is useless?
No. It was a simple test of a few days and every site is different. You should test on your own sites to see the result.
I’ll still apply Chitika Premium but the best ad placement spot will be reserved to Google AdSense, at least for the moment.
What works now doesn’t mean it will work forever. We should always do testing, testing, and testing.
Sign up Chitika Premium now to make money from BOTH AdSense & Chitika.
Learn how to make money with AdSense and Chitika.
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March 3rd, 2010 at 6:45 pm
errr…. ur graph is sort of confusing, maybe it is me.
March 4th, 2010 at 8:03 am
[...] Also see LiewCF’s blog post on how his test went by removing Chitika. [...]
March 4th, 2010 at 1:46 am
Hi Liew -
This makes sense. Chitika is meant to be an ADDITIONAL source of revenue for you – not to replace your AdSense units.
For example – your said that your best AdSense unit is at the top of your page. You should not replace this with Chitika. Instead, you should use a Chitika MEGA-Unit directly below the article content, in addition to your best AdSense unit.
This way, you keep all of the high earnings in your best AdSense slot, and add some additional revenue with the Chitika unit below the content.
Hope this helps! Let me know if you have any other feedback – we always appreciate it.
March 4th, 2010 at 8:01 am
You should only use Chitika, only if it outforms Chitika, otherwise even if you put it under the article, you are still sabotaging your Adsense CPCs.
March 4th, 2010 at 10:59 pm
[...] read How to make LESS money from Chitika (LiewCF), I think it should not much different to drop it. Immediately I remove the ads code, now my [...]
March 4th, 2010 at 11:57 am
hahah…i never really know abt adsense or chitika…never test as you did
March 5th, 2010 at 10:03 am
Did not try Chitika before. Will try it when free. I mean very free. Why? Your chart told me not to try it already.
March 9th, 2010 at 5:28 pm
[...] happened that Chitika announced Chitika Select after my Chitika Premium testing (read “how to make less money with Chitika Premium“).With CPC and CPM ads, Chitika Select is very similar to Google AdSense, except that Google [...]